TV & Movies

How to Become a Social Media Star: The World-Famous Pets

Four-legged friends who file income taxes used to be a minority group restricted to Whiskas-hawking TV stars. Not anymore

celebrity pets on social media

In the post-YouTube world, managing a pet’s public persona can be a full-time gig. The first was Maru, a Scottish Fold cat from Japan who has scored over 291 million YouTube views and a book deal simply by nestling in boxes. Next came Choupette.

T-minus 2 day until @catcola. Palm trees, ocean breeze here we come. 🌴 😻 #CatCONLA

A photo posted by Choupette Lagerfeld (@choupettesdiary) on

Ashley Tschudin, a current social media manager at PR agency Nadine Johnson, started a fake Twitter account for Karl Lagerfeld’s blue-eyed Birman in 2012 and was plucked by the Chanel mastermind to keep up the ruse, which has earned the puss a cosmetics collaboration with Shu Uemura, a book deal (Choupette: The Private Life of a High-Flying Fashion Cat) and over 3 million euros last year.

Related: Karl Lagerfeld Reveals What Choupette Does With all her Cash

Now we have Marnie the Dog, a rescue Shih Tzu who hangs out with both Miley and Taylor; and Chase No Face, a cat who lost her face in a car accident and ironically found fame on Facebook; plus Grumpy Cat, Menswear Dog and countless others who out-earn most humans.

When you’z a bad boy

A photo posted by Menswear Dog (@mensweardog) on

TIP: “U gotta be urself! Also it helps if ur a qt.” —Marnie the Dog

Related:
The Twitter Feminists
The Front-Row Posse
The Food Porn Stars
The Thirst Trappers
The Jocks
The Wellness Gurus
The Overachievers
The Comedy Nerds
The Beauty Queens
Return to How to Be a Social Media Star

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