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Vegan-worthy wool trimmed wedge boots. Check. Suitably organic skincare. Check. Furry-textured PETA friendly knitwear. Check.
Stella McCartney is the only major runway fashion designer pioneering the environmentally friendly movement—and all without sacrificing a stitch of style. Thinking eco is more than just a trendy marketing campaign but a way of life for the resolutely green poster girl. Famous for shunning fur and leather, the vegetarian launched her own label in 2001 with an earth-friendly sensibility.
Off the runway, she uses a hybrid car service and offers a carbon neutral shipping option for her web commerce site. Plus, the lights and computers at her London office are wind powered.
And for fall, she launches the Stella McCartney Eco-Collection at Barney’s New York and Harvey Nichols in London in addition to her own stores worldwide. More hip than hippie, more cool than crunchy granola, McCartney is proof that eco is purely chic.
Want to read more on Stella McCartney’s amazing life? Pick up the September issue of FLARE.
Visit stellamccartney.com to shop and get Stella’s eco-friendly tips.
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