10 Reasons Why Your Jeans Don’t Fit

 

Discovering the dreaded gap between one’s lower back and the waist band is perhaps the most frustrating changing room moment – the jeans fit in every other way, except at those few precious inches around the waist. Sonya Easterbrook, a denim expert at Levi’s Canada heralds denim lines like Levi’s Curve ID as the answer with “a fit system that allows people to be measured and identified [for] what is their best fit. So now, you’re not just necessarily a size 26, there’s three ways you could be a 26. If you always have that gap in the waist, than you’re most likely a Bold Curve and proportionately the jeans are made with different [measurements for] your hip-to-waist ratio.”