Hot on the heels of her recent GAPKids and babyGAP collaborations, Stella McCartney is set to launch her own children’s line under the head of her eponymous label. McCartney, a long-time proponent of the everyday woman comments, “as a brand with many working parents in the team, I wanted to create a desirable, fun, wearable kids collection that was affordable”. With price points starting at $25, she’s keeping true to her word – offering up boys and girls collections for ages ranging 0-12 years. Keep your eyes peeled for the online boutique set to launch in tandem November 3rd, http://www.stellamccartneykids.com.
Stella McCartney Kids
A womenswear design star for the working mom
FILED UNDER: Stella McCartney