Online shopping has always tended to be a solo activity, or one that involves bombarding your bestie with screen caps via text. Now, e-commerce powerhouse Net-a-Porter has unveiled a first-of-its-kind social shopping app, The Net Set. Built for the tech-savvy, social media–loving fashion fiend, the app is a fully shoppable online store as well as its own social network where users are connected in real time to friends and the global fashion community.
Recommend items to friends (or as The Net Set calls them, “admirers”), upload images that define your style, engage with fashion icons, designers and brands and shop 350+ of the world’s most sought-after collections, including Stella McCartney, The Row, Alexander Wang, Victoria Beckham and more. The Net Set is available for the iPhone, iPad and Apple Watch and free for download in the iTunes App Store (an Android launch is planned too). Watch the video below to find out more!