HISTORY When and where did you two meet? STEPHEN: We’ve known each other for ages. We used to live in the same building on Toronto’s Queen Street West, and very quickly became great friends.
What does the actual name Greta Constantine stand for? STEPHEN: When we started the company, Kirk and I had a difficult time agreeing on a name. We each chose a name that was dear to us and we then arranged them in that order. Greta is my mother’s name, and Constantine is Kirks grandfather’s name.
ABOUT THE LABEL If you imagine the Greta Constantine woman, where does she live, where does she work, what does she do for kicks? STEPHEN: Greta may have a base that she calls home, but she loves to travel and immerse herself into different cultures and be in places she can see with new eyes. She has a job that she loves, and enjoys spending time with the people in her life that are close to her. Best of all, she knows how to enjoy life!
Who or what inspired the Fall/Winter 08 collection? STEPHEN: The fall ‘08 collection started with the idea of a prehistoric woman. What we were able to draw from that was the idea that clothes and accessories can be so simple and effortless and still have a dynamic polished result.
What are your favourites from your fall 2008 collection? STEPHEN: My personal favourites are the opening and closing of the show. Opening of the show was a black neoprene cape with standup collar. Closing the show was a white one-shouldered dress with an attached sleeve—one side of the dress was close to the body and the other was loose and draped.
You guys live on opposite coasts, so the internet is an important tool for communicating your ideas—have you ever had an online conversation and the other person gets up to grab a coffee and forgets about the other person? STEPHEN: When we have our online meetings we’re usually very focused on the task at hand.
Where would you like to take the label? STEPHEN: We sometimes talk about the possibility of menswear, and the more distant hope is to have a free standing shop.
ABOUT STEPHEN Where did you grow up and where did you go to school? STEPHEN: I have no formal training. Everything I know has been picked up from practical experience or figuring it out on my own.
What are the 3 things that sum up your style? STEPHEN: Effortless, dramatic and modern
Are there any particular designer duos that you admire? STEPHEN: Love Victor & Rolf, and Proenza Schouler
What labels are in your closet? STEPHEN: I have many things of my own design mixed in with YSL, Ann Demeulemeester, Ralph Lauren, Paul Smith, Diesel, Replay, H&M.
You were a contestant on Project Runway Canada. Tell us about your experience. STEPHEN: Honestly, my reason for doing the show was to get a chance of winning the $100,000! That kind of money could certainly advance the company, and build the brand.
If you’re unsure about a particular design or look, whose opinion do you trust? STEPHEN: Kirk’s
ABOUT KIRK How would you describe Kirk? STEPHEN: Organized, with a complete and thorough vision.
How is it working with Kirk? STEPHEN: Kirk has a whole different set of skills than I have, but we both share the same vision and outlook. Our individual sets of skills compliment each other well.
READ THE INTERVIEW WITH KIRK
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