Emily’s Style Notes: Bold Spring Prints by Marimekko

See the spring 2013 collections through the eyes of Marimekko

In her new weekly column, Emily Ramshaw, Assistant Fashion News Editor, starts a conversation inspired by the insiders and newsmakers shaping the fashion world now. Check back every Tuesday for her latest report.

Founder Armi Ratia (left); Unikko print, Maija Isola for Marimekko, 1964-1965 (right)
Founder Armi Ratia (left); Unikko print, Maija Isola for Marimekko, 1964-1965 (right)

Last week, I went to the opening reception for Marimekko, With Love, now showing at the Textile Museum of Canada. The Finnish company, which was founded in 1951 by Armi and Viljo Ratia, was revolutionary in its use of colour and print on textiles for fashion and home. Viewing all the vintage prints had Ryan and me thinking of the spring collections, many of which employed bright and graphic look-at-me patterns.

Although the company is the subject of a museum exhibition, Marimekko is very much in the present. EQ3, the Canadian interiors chain, is a major purveyor, and some of my favourite Marimekko prints yet are available there this spring. Timely, as a few of them bare striking resemblance to some favourite runway looks (striking to my fashion-referencing mind, in any case). It’s also convenient: for the trend-obsessed I can’t think of anything.

Jason Wu Spring 2013
Jason Wu Spring 2013; Photo by Anthea Simms; Print Courtesy of EQ3
Proenza Schouler Spring 2013
Proenza Schouler Spring 2013; Photo by Anthea Simms; Print Courtesy of EQ3
Peter Pilotto Spring 2013
Peter Pilotto Spring 2013; Photo by Anthea Simms; Print Courtesy of EQ3
Peter Som Spring 2013
Peter Som Spring 2013; Photo by Anthea Simms; Print Courtesy of EQ3
Altuzarra Spring 2013
Altuzarra Spring 2013; Photo by Anthea Simms; Print Courtesy of EQ3
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