Chanel's new J12 watch is beach and street ready

Coco Chanel carved out her iconic look based on a few simple principles, one of the most important being her habit of borrowing from the boys. With that spirit in mind, we could see her embracing the masculine feel of Chanel’s J12 series of watches much like her beloved striped sailor tops and boater hats. To celebrate the timepiece’s 10th anniversary, Chanel has released the new J12 Marine with matte rubber straps and sapphire blue ceramic details. Think how sportif you would look in your crisp collared shirt rolled up to reveal your aquatic arm candy. It’s deep sea diver spirit is again completely in tune with Coco’s legacy. You see, CC loved to spend her off-time on the beaches of Roquebrune and Biarritz — which is now a French surfing destination. Ever the modern woman, we bet she would relish in stealing a men’s watch from water sports aficionados.

Chanel J12 Marine men’s and women’s diving watches, $5,000-$5,300. At Chanel boutiques.