Coco Rocha Joins The Face, Reality Show

Canada's favourite model lands new on-air role

Coco Rocha Joins Naomi Campbell & Karolina Kurkova On The Face, Reality Show

Photo by Chris Nicholls

After helping find Canada’s best beauty talent and America’s next top model, Coco Rocha and supers Naomi Campbell and Karolina Kurkova are on the hunt for The Face. Airing on Oxygen in 2013, the new reality television show will focus on three teams of models, per super, testing their runway, editorial and commercial capabilities. Ultimately creating the total package. The prize at stake: a brand ambassador role for an unnamed “well-known” brand.

From gracing top campaigns for Hermès, Diesel and Longchamp, to creating her own jewellery line, it’s no surprise to see Rocha on the judging panel for the new highly anticipated reality show. The three-time FLARE cover star is a fan favourite and one who will definitely give good face when it comes to mentoring these pretty young things.

Adding to the mix, former Top Model judge and noted fashion photographer Nigel Barker will join the trio in what will be the ultimate face-off between two buzzy modelling shows: The Face vs. America’s Next Top Model Cycle 19.

Click here to meet 12 trendsetting models.