BeachMint, a social commerce company known for its collaborations with celebrity style stars, is bringing its clothing, shoes and jewellery to Canada as of Monday, December 26.
In October 2010, the start-up launched its first members-only e-shop, JewelMint.com, which offers jewellery designed by actress Kate Bosworth and celebrity stylist Cher Coulter. Since then, the Mint series has attracted many fashion icons including Mary-Kate and Ashley Olsen (StyleMint.com) and Rachel Bilson, celebrity stylist Nicole Chavez and Steve Madden (ShoeMint.com).
Each of the “Mint” sites offer celebrity-designed items in month-by-month collections. Mary-Kate and Ashley Olsen designed the t-shirt and apparel line that powers StyleMint, whereas Rachel Bilson created a line of funky footwear. To join, simply log onto one of the sites and complete a style quiz. The answers allow the company to tailor product suggestions to your personal tastes.