A recent Instagram post has the Beyhive buzzing: is Blue Ivy: The Sequel imminent? This isn’t the first time Beyoncé’s mid-section has toyed with us—last September, some strategically placed stomach paint set the web ablaze. The truth is, an Instagram announcement wouldn’t be out of character for the Beygency. B’s evolution from famous singer to omnipresent pop culture deity has come with a tight corralling of her image; she rarely grants TV or print interviews, letting her filters do all the talking.
It’s her “run the world” MO for less-is-more access: instead of the usual promotional tactics, we’re treated to a buffet of highly personalized visual PR spin (particularly helpful to quell elevator scandals and divorce rumours).
So, about that maybe baby. We’ll know for sure—about a new addition to the Carters, a divorce, a tour—when she wants us to know. And not a second sooner.