Ralph Lauren announced that he will contribute $2 million towards Hurricane Sandy relief efforts on Monday.
Half of Lauren’s pledged amount will be donated to The Mayor’s Fund to Advance New York City through the Ralph and Ricky Lauren Family Foundation. The Ralph Lauren Corporation (via the Polo Ralph Lauren Foundation) will donate the other $1 million and will divide the money between the Robin Hood Relief Fund, the American Red Cross and other local charities that are dedicated to the relief and rebuilding efforts in the surrounding areas.
“I’m a born and bred New Yorker. I raised my family here and started my business here…” said Lauren in a press release. “We want to support the selfless work of so many agencies, professionals and volunteers and hope that these donations will make it easier for our cities to rebuild and recover.”
Other fashion figures that are helping with the relief efforts include designer Prabal Gurung and stylist Mary Alice Stephenson. Gurung paid a visit to SoHo’s God’s Love We Deliver (a non-profit that delivers meals to the seriously ill) over the weekend and Stephenson personally delivered essentials to residents of Queens on behalf of her Glam4Good organizations. As we reported last week, The Coveteur also lent a helping hand on Friday by pledging to donate 100 per cent of the day’s online profits to the American Red Cross and hurricane relief.—Portia Baladad