Celebrity

Jennifer Aniston Finally Cashing In On Her Image

Positively radiant Aniston is a natural fit as new face of Aveeno skincare

Photo by Keystone Press

Jennifer Aniston has had us Googling her age for years. The eco-minded celeb, who seems to age younger thanks to her commitment to health and nature, just signed on as the new face of Aveeno skincare — surprise, surprise.

Aniston’s rep confirmed the partnership to E! News, which has been in the hatchet since June, saying results from the collaboration are expected to appear later this year. “Jennifer’s holistic approach to life and her natural beauty are such a perfect match for Aveeno,” shared the brand in a statement.

Aniston’s announcement comes shortly after joining creative forces with Living Proof, in which her signature golden locks earned her a product creator and spokesperson title for the high-end haircare company. The Friends alumni has also endorsed SmartWater in a number of witty ads-gone-viral, and has her own eponymous fragrance that stays true to her fresh-faced image. Alas, the skincare deal is just yet another trophy for the Aniston beauty empire.