David Bowie kicked off his 66th birthday celebration with the announcement of a new album, The Next Day, due to hit shelves in March. Also released today: the album’s first single, “Where Are We Now?” – marking the first time since 2003 that the famously elusive Bowie finally has debuted new material.
“Throwing shadows and avoiding the industry treadmill is very David Bowie…[he’s] the kind of artist who writes and performs what he wants when he wants,” Columbia Records, Bowie’s label, said in a statement.
The ballad, available on iTunes, is nostalgic of Bowie’s Berlin days—where he created some of his most groundbreaking music in the 1970s – and is accompanied by a video where the pop rock and style icon appears pensive amidst black and white footage of the German city.
Bowie’s re-emergence comes shortly before a major retrospective of his career debuts at London’s Victoria and Albert Museum. The exhibition David Bowie Is opens March 23, right before the album’s predicted release, and will run until July 28.