On August 1, Pandora’s Makeup Box will launch a new lipgloss in support of Plan International Canada’s Because I Am A Girl campaign. The sugary pink lipgloss—appropriately named “I am a Girl”—supports young women around the world by funding scholarships, the development of new schools and more. In many of the world’s poorest countries, 70% of the one billion people living in extreme poverty are women and girls. Many of these young women are also denied the same rights and opportunities as their brothers.
Inspired to use her makeup brand to make a difference, Canadian and founder of Pandora’s Makeup Box, Susan Kirsch created the pink lipgloss to help young women after returning from Kiberia, Kenya.
I Am A Girl lipgloss by Pandora’s Makeup Box, $16, pandorasmakeupbox.com