M.A.C. Doubles Its Donations For World Aids Day

Buy a little makeup and you can do a lot of good

MAC Cosmetics Viva Glam

It’s the time of year for giving and M.A.C. Cosmetics is feeling particularly generous. This year, to further their support of World AIDS Day (December 1), the Canadian beauty giant will be matching all sales of their Viva Glam collection–doubling up what they already donate to the M.A.C. AIDS Fund which as raised a whopping $270 million. Some might wonder how a glossy lip shine helps those with HIV/AIDS in underserved regions around the world, here’s how:

  • Buy 254 condoms to prevent the transmission of HIV
  • Provide 32 Safer Sex Kits which include condoms, lubricant and instructions
  • Provide a clean, safe place to sleep for two nights for one person living with HIV/AIDS
  • Purchase one rapid oral HIV test
  • Test four babies to determine their HIV status
  • Provide crisis counseling to one person living with AIDS who is also struggling with drug addiction, mental illness and homelessness
  • Provide a new job interview shirt and tie for one resident at an HIV/AIDS housing organization