How to Get "Rich-Girl Hair" for Every Texture and Length

Have “If I was a rich girl” running through your head as you ogle runway hair porn? Hold up: we can all achieve the season’s luxe locks, no matter our bank balances


Dress, Narciso Rodriguez. Barrette, Dauphines of New York. Scarf, Hermès. Multi-stone ring, Erickson Beamon. Pink stone ring, Tiffany & Co. All other rings, Pomellato. (Photo: Saty+Pratha)

Glossy, flowing strands that look straight from the salon: “rich-girl hair,” coined by New York Magazine‘s The Cut, is fall’s snobbiest beauty trend. Sure, not all of us covet the Upper East Side wave, as seen at Prabal Gurung, Jason Wu, Versace and Gucci. But admit it: part of you wants to know what your hair—whether proudly curly, stick straight or soft and fine—would look like at its full posh potensh. Here, a DIY guide to your shiniest, healthiest-looking hair yet.


Dress, Emilia Wickstead. Earrings, Ben-Amun by Isaac Manevitz. Headband (worn as necklace), Dauphines of New York. Bracelet (left arm), Tiffany & Co. Bracelet (right arm), Giles & Brother. Ring, Erickson Beamon. (Photo: Saty+Pratha)

Hair goal: Full blown
Assets: Thin manes are often baby-soft and sleek, and with less hair to manage, styling can be speedy.
Liabilities: Strands that are small in diameter can look limp, says Amy Nguyen from Vancouver’s Lure Salon. They’re also more delicate and damage-prone.

Strike-it-rich strategy: To get in touch with your inner Adele, start with lightweight cleanser and conditioner in the shower, keeping the latter only on your ends (anything too thick or moisturizing will weigh hair down). Then, make a body-boosting blow-dry your BFF. “Push the roots in the opposite direction they’re going to sit,” says the pro, who recommends an upside down rough-dry, followed by a proper blowout with a round brush. Finally, tease around your crown. “Do not move the comb up and down,” Nguyen warns. Instead, stroke strands toward their roots to avoid making a rat’s nest, and then protect your mini bouffant with strong-hold hairspray.


(Photo: Ivan Engler)

In your portfolio: Moroccanoil Boar Bristle Brush, $92,; Pantene Volume Up! Hairspray, $6,at mass retailers; OGX Weightless Hydration Coconut Water Shampoo (not shown) and Conditioner, $10 each, at Shoppers Drug Mart.


Dress, Creatures of the Wind. Necklace, Tiffany & Co. Bracelet, Erickson Beamon. Ring, Sophie Bille Brahe. Bag, Brooks Brothers. (Photo: Saty+Pratha)

Hair goal: Smooth waves
Assets: Rocking plenty of bounce, S-shaped waves have extra styling versatility, says Caroline Muir, co-founder of Toronto-based salon The Curl Ambassadors. “You can choose how tight or loose you want your curls to look.”
Liabilities: The curves in your hair can cause cuticles to lift—a frizz and damage free-for-all.

Strike-it-rich strategy: For waves as sumptuous as Hermès silk, seal cuticles with a monthly protein-rich in-shower treatment. On towel-dried hair, add smoothing cream from mid-shaft to ends, and then pick up small sections from the top of your head and slide in duckbill clips to keep roots lifted (see ya never, triangle head). Air-dry or twist hair into two to four large buns—secure with scrunchies—and sleep with them in. The next morning, smooth ends with your flatiron on a low-heat setting (try 300°F) and walk into the office like you’re the boss.


Photo: Ivan Engler (Aveda, Goody)

In your portfolio: Aveda Smooth Infusion Nourishing Styling Crème, $34,; Kérastase Resistance Masque Thérapiste, $61, at salons; Goody Start. Style. Finish. Sectioning Clips, $5.50, CHI G2 Flat Iron, $200 (not shown), at salons.


Dress, Narciso Rodriguez. Barrette, Dauphines of New York. Scarf, Hermès. Multi-stone ring, Erickson Beamon. Pink stone ring, Tiffany & Co. All other rings, Pomellato. (Photo: Saty+Pratha)

Hair goal: Bob and wave
Assets: “Thick, straight hair is not as frizzy as waves or curls,” says Nguyen. A blanket of dense strands also reflects light no probs, giving it that million-dollar lustre.
Liabilities: “Roots can show oil quickly because the hair is so smooth,” says Nguyen. Plus, this type’s natural heaviness can make it hang lifelessly and resist styling.

Strike-it-rich strategy: Fake that fresh-from-the-convertible look with a cut that will max out movement. “Layers and shaping around the face prevent hair from looking flat and long,” says Nguyen. Apply mousse to damp hair before blow-drying with a round brush to coax extra body and a bit of curve. Enhance the wave with a large-barrelled curling iron and get serious with strong-hold hairspray. If second-day strands start to look greasy, spray roots with dry shampoo and massage it in, says Nguyen, just like the #wokeuplikethis jet-setters do.


Photo: Ivan Engler (Elizabeth And James)]

In your portfolio: KISS Curl Stay Silicone Curling Wand, $35,; Elizabeth And James Nirvana White Dry Shampoo, $34,; Matrix Style Link Volume Builder Volume Mousse, $18, at salons; John Frieda Frizz Ease Moisture Barrier Intense Hold Hairspray, $11 (not shown), at mass retailers.


Coat, Max Mara. Top, Hermès. Earrings, necklace (short strand) and bracelet, all Tiffany & Co. Necklace (long strand), Ben-Amun by Isaac Manevitz. Ring, Pearls Before Swine, Gravity Pope. (Photo: Saty+Pratha)

Hair goals: Bling rings
Assets: Tight, springy corkscrews have volume for days, notes Muir.
Liabilities: With so many (sometimes wayward) twists and bends, getting defined spirals takes work.

Strike-it-rich strategy: To get those curls in royal order, limit shampooing to twice a week, and always follow with deep conditioner, left to marinate for 10 to 30 minutes. Use a wide-toothed comb to both detangle and help the nourishing oils reach the ends of your hair, says Muir. Rinse with cool water to lock down moisture, and then add leave-in conditioner. To boost shape, warm curl-enhancing cream in your hands and cup the ends of your strands, lifting toward the root. Squeeze out excess water with a microfibre towel before diffusing on low heat. Touching your hair too much causes frizz and uneven curls, so don’t do it. Between washes, use a hydrating mist to give your mane a drink.


(Photo: Ivan Engler)

In your portfolio: Aquis Essentials Hair Towel, $26,; Phyto Phytokératine Extrême Exceptional Cream, $48,; OGX Hydrate + De-Frizz Kukui Oil Anti-Frizz Hydrating Oil, $10; OGX Hydrate + De-Frizz Kukui Oil Frizz Defying Curl Cream, $10 (not shown), at Shoppers Drug Mart.

Hair: Sheri Stroh,, Plutino Group.
Makeup: Brodine Rochelle, NARS, Judy Inc.
Nails: Rita Remark, Essie, Plutino Group.
Models: Sasha and Ishi, both Elmer Olsen; Shivani and Lauren, both Spot 6.
Fashion editor: Jillian Vieira.
Beauty editor: Caitlin Kenny.
Art director: Jed Tallo.


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