Hair 101: How To Go Red

Red hair has long been associated with madcap adventuresses and sultry sirens. But for every zany Emma Stone and sexy Christina Hendricks, there’s a brainy Nicole Kidman, a complex Amy Adams and a soulful Florence Welch. Even Michelle Williams and Blake Lively have played with strawberry shades.



But before you go ahead and take on the responsibility (and multi-faceted personality) of a ginger mane, there are some things to consider, says Nicola Clarke, creative colour director for John Frieda. Read on for handy tips on getting red right.