We Tried It: Our Editors Test 20 of the Hottest New Beauty Products

L’Absolu Rouge Hydrating & Shaping Lipcolor in Happy Rose, $39, lancome.ca

The claim (in our words): “The signature L’Absolu Rouge line gets a new range of rich reds and perky pinks in three finishes—sheer, cream and matte—courtesy of celeb makeup artist Lisa Eldridge.”

The conclusion: “First off: love the sleek case; it is v. elegant. I wasn’t crazy about the strong “lipstick” taste of the product, and found that the pigment settled a little unevenly. But the chipper pink in such a light, sheer finish is a good alternative to a goopy, girly gloss.” —Briony Smith, senior culture editor