L’Occitane’s shea butter creams have been winning over fans for years, and now we have a new reason to feel good about indulging. The French beauty brand is celebrating its longtime fair-trade partnership with the women of Burkina Faso, West Africa, who produce its shea butter, with the launch of a limited-edition collection.
The partnership began in 1980, and since then has grown to 12,000 women collecting the shea nuts. The new line includes a body cream, lip balm and the signature hand cream in vivid packaging and luxurious but subtle fragrances, all inspired by Africa. Olivier Baussan, founder of L’Occitane, drew scent inspiration from three flowers: the desert rose from Morocco, Egyptian hibiscus and cocoa flower from the Ivory Coast.
The desert rose scent is light, fruity and zesty, while the Egyptian hibiscus has sensual, warm notes and the cocoa flower is milky and slightly sweet. The Bogolan cloth, a traditional fabric worn by women in West Africa, influenced the cute and colourful tribal packaging. This Canadian winter, we’ll be weather-proofing our hands with the nourishing, silky cream and relying on the organic lip balm to keep our lips hydrated (bonus: it adds a pretty shine with the gloss texture). — Melanie Kerr
FLARE pick: L’Occitane Limited Edition Shea Butter, from $12, ca.loccitane.com