The British bloke's classic style is given a dose of edgy playfulness by this Toronto-based sportswear label founded by two Bay Street lawyers in 2002. Shawn Hewson and Ruth Promislow design their collections around various sportif themes, with Spring 2009's aviator-inspired collection showcasing jet-set ready trench coats, linen sports jackets and preppy separates in a palette of cream, charcoal and nautical blues. Bustle's ability to add cheeky personality to wearable classics has made it a leader in contemporary leisurewear.
—Jessalynn Keller