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Fashion Phonetics

  • January 13, 2009
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Fashion Phonetics
FLARE’s ultimate guide to pronouncing the most butchered names in fashion

Fashion Phonetics
Photo: Anthea Simms
Say My Name, Say My Name

You know your Alexander McQueen from your Alexander Wang, but sometimes the international chic scene can leave you stumped - Is Proenza pronounced Shooler or Skooler par example? Enter Fashion Phonetics: FLARE’s guide to some of the hottest—and most butchered—names in fashion.
(Hint, it’s the latter!)

Find the fashion name game here

A     B     C     D     E     F     G     H     I     J     K     L     M
N     O     P     Q     R     S     T     U     V     W     X     Y     Z

Abaeté: Ah-bye-ah-tay
Agyness Deyn: Ag-ness Dean
Akris: Ah-krees
Alber Elbaz: Al-behr Elle-baz
Alejandro Ingelmo: Ah-lay-han-dro In-jell-mo
Alessandro Dell’Acqua: Ah-less-san-dro Dell-lack-wa
Ann Demeulemeester: Anne Duh-muh-le-mees-ter
Andy Thê-Anh: An-dee Tay-Ann
Aquascutum: Ah-kwa-skoo-tum
Arthur Mendonça: Ar-thur Men-doe-sa
Andrew Gn: Andrew Jen (rhymes with “pen”)
Anya Hindmarch: Awn-ya Heind-march
Armani Privé: Are-mahn-ee Pree-vay

Badgley Mischka: Badge-lee Meesh-ka
Balenciaga: Bah-len-see-a-ga
Balmain: Bahl-mahn
Bebe: Bee-bee
Behnaz Sarafpour: Bay-naz Seh-raf-poor
Bottega Veneta: Bo-ttayga Ven-e-ta
Burberry Prorsum: Burr-bury Proar-sum

Carolina Herrera: Care-o-lee-na Her-air-ra
Cesare Paciotti: Che-sah-ray Pah-cho-tee
Chaiken: Chay-ken
Charriol: Sha-ree-ol
Chloé: Klo-ay
Christian Louboutin: Kris-tyen Loo-boo-tahn (rhymes with the French word “vin”)
Coco Rocha: Ko-Ko Row-sha
Consuelo Castglioni: Kon-sway-low Cass-till-e-an-ee

Dolce & Gabbana: Dole-chay and Gab-bah-nah
Doo.Ri: Doo-ree
Dries Van Noten: Drees Van Know-tin

Elsa Schiaparelli: EL-sa She-a-pa-REHL-lee
Erdem Moralioglu: Ur-demm Mor-al-e-o-glue
Ermenegildo Zegna: Er-men-a-geel-do Zen-ya

Gareth Pugh: Gare-eth Pew
Giambattista Valli: Jam-ba-tee-sta Valley
Giles: Jylez (not Gillies as it was once pronounced by an intern)
Givenchy: Jhee-von-shee (not Ga-vin-chee a la Whitney Port)
Giuseppe Zanotti: Ji-sepe-ee Za-not-ee

Halston: Hall-stun
Hanii Y: Han-ee Y
Hedi Slimane: Eddy Sli-main
Hermès: Air-mez
Hervé Léger: Uhr-vay Lay-zhay
Hussein Chalayan: Who-sane Sha-lie-an

Irina Lazareanu: Eye-ree-na La-za-ree-new

Jean Paul Gaultier: Jawn Paul Go-tee-eh
Joeffer Caoc: Joe-fur Kay-ock
Juergen Teller: Yur-gen Tell-ler

Kwiat: Kwee-aht

Lanvin: Lawn-vahn (rhymes with “vin,” as in the French word for “wine”)
Loewe: Low-ev-aeh
Louis Vuitton: Loo-wee Vee-than

Madame Grès: Ma-dam Gray
Manbocher: Mayn-bow-shay
Marchesa: Mar-kay-sa
Miu Miu: Mew Mew
Miuccia Prada: Mee-ew-cha Praa-daa
Monique Lhullier: Mo-neek Loo-lee-ay
Moschino: Mo-ski-no

Narciso Rodriguez: Nar-see-so Raw-dree-gez
Net-A-Porter: Net-A-Por-tay (rhymes with prêt-a-porter, en francais s’il vous plait!)
Nicolas Ghesquière: Ni-co-la Jess-kee-air

Olivier Theyskens: Oh-liv-ee-yay Tay-skins

Pauric Sweeney: Pore-ig Swee-knee
Phi: Fee
Pierre Cardin: Pee-air Kar-dain
Proenza Schouler: Pro-en-za Skool-er

Ralph Lauren: Ralph Lauren (as in Lauren the girl’s name, not Sophia Loren)
Rei Kawakubo: Ray Kah-wah-koo-bow
Rodarte: Row-dar-tay

Sonia Rykiel: Sawn-ya Ree-kee-eel
Sophia Kokosolaki: So-fee-ah Ko-ko-sa-lah-kee

Thakoon: Ta-koon
Thien Le: Tee-yen Lay
Thierry Mugler: Tee-air-ree Mew-glur
Tibi: Tbi (not Tee-bee)
Tocca: Toe-ka
Tse: Say

Versace: Vur-sah-chee
Vionnet: Vee-oh-nay

Yohji Yamamoto: Yo-jee Ya-ma-mo-toe
Yves Saint Laurent: Eev-Sayn Lorahn (the T is silent)

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