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“Thick and chunky” is how Aaron De Mey, Lancôme’s artistic makeup director, describes the showgirl lashes he created at L’Wren Scott using several coats of jet-black mascara. A jumbo wand alone couldn’t achieve the cartoonish effect at Jeremy Scott: Val Garland, lead makeup artist for M.A.C, sandwiched translucent powder between coats of mascara on the lower lashes to achieve a “Dusty Springfield effect,” while going full-on with a faux pair up top. Other makeup artists opted for layers of false lashes. Zac Posen models doubled up on falsies to achieve the hyper-elongated, ’60s-style look. Nars founder and creative director François Nars layered three pairs at Marc Jacobs, precisely cut and placed to deliver the Amy-Winehouse-by-way-of-Bob- Fosse beauty message. But Pat McGrath, global creative design director for CoverGirl—and a self-professed lash hoarder who lugs as many as seven trunks of them to shows—took the prize at Louis Vuitton, where her team pieced together 10 layers of lashes to construct the unforgettable feathery curtains that deserved a standing ovation in their own right.
FLARE picks: Lancôme Hypnôse Drama Mascara in Excessive Black, $31. Make Up For Ever Faux Lash in Kristen, $17.